Terms of Service & Privacy Policy

Last updated: February 27, 2026


Interpretation and Definitions

This Privacy Policy describes Our policies and procedures on the collection and use of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

We use Your Personal Data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or plural.

For the purposes of this Privacy Policy:

Account means a unique account created for You to access our Service or parts of our Service.

Company (referred to as “the Company”, “We”, “Us” or “Our”) refers to
O'BRIEN LEGAL 72 Glenmaura National Blvd Suite 104, Moosic Pennsylvania 18507.

Country refers to: United States.


Age Eligibility

By accessing or using this Service, You represent and warrant that You are at least eighteen (18) years of age and have the legal capacity to enter into this agreement.

Our Service is intended solely for individuals who are 18 years of age or older. We do not knowingly permit use of the Service by anyone under 18. If we become aware that a user is under 18, we will take steps to terminate access and delete associated data.

If You are accessing the Service on behalf of an organization or another individual, You represent that You are authorized to bind that entity or person to these Terms.


Cookies and Tracking Technologies

We use cookies, pixels, web beacons, and similar tracking technologies to monitor activity on our Service and store certain information.

These technologies help us:

  • Operate and maintain the Service

  • Improve website performance and user experience

  • Analyze usage patterns

  • Track marketing and advertising effectiveness

  • Maintain security and prevent fraud

Cookies may be “persistent” or “session” cookies. Persistent cookies remain on your device after you go offline, while session cookies are deleted when you close your browser.

We may use:

  • Essential cookies (required for functionality)

  • Analytics cookies (to understand usage)

  • Advertising or remarketing cookies (for marketing optimization)

You may control or disable cookies through your browser settings. However, disabling cookies may affect certain features of the Service.

By using our Service, You consent to the use of cookies and similar technologies as described in this Policy.


SMS & MMS Communications

Transactional and Informational Messages

O'BRIEN LEGAL sends appointment confirmations, appointment reminders, follow-ups, and voice call textbacks via SMS from a 10-digit phone number.

Message frequency varies by appointment activity, up to 12 messages per month. Message and data rates may apply.

By providing your mobile phone number on our webforms and checking the informational messaging consent box, you consent to receive SMS text messages from O'BRIEN LEGAL related to your relationship with us, including appointment confirmations, reminders, follow-ups, and voice call textbacks.

These messages are informational and transactional in nature.


Marketing and Promotional Messages

If you separately consent to receive marketing messages by checking the marketing consent box on our webforms, O'BRIEN LEGAL may send you promotional content including:

  • Special offers

  • Discounts

  • New product updates

  • Educational content about estate planning services

  • Other marketing communications

Marketing message frequency may vary. Message and data rates may apply.

Marketing messages are sent only to users who have provided express written consent through the separate marketing opt-in checkbox.


Opt-Out and Support

You may cancel SMS service at any time by texting "STOP" to our number.

After you send "STOP," we will send a confirmation message and you will no longer receive SMS messages unless you re-enroll.

If you wish to opt out of marketing messages only while continuing to receive appointment-related messages, you may text "STOP".

For assistance, reply "HELP" or contact us at [email protected].

Carriers are not liable for delayed or undelivered messages.


Sharing Mobile Information and SMS Data

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

All other categories of personal information sharing described in this Policy exclude text-messaging originator opt-in data and consent.

We do not sell or share your mobile phone number or SMS opt-in information with third-party marketers.

We may share your mobile number and SMS data only with authorized SMS platforms and service providers necessary to deliver our messaging services, subject to confidentiality and security obligations.


Consent Validity and Retention

SMS opt-in consent remains valid for up to six (6) months from your last interaction with us, after which we may stop sending messages unless new consent is provided.

Consent records may be retained for compliance, audit, and regulatory purposes.


Data Security and Information Protection

We implement reasonable administrative, technical, and physical safeguards designed to protect Your Personal Data against unauthorized access, disclosure, alteration, or destruction.

These safeguards may include:

  • Secure servers and encrypted storage

  • Restricted system access

  • Authentication controls

  • Secure transmission protocols

  • Vendor compliance requirements

  • Ongoing system monitoring

Access to Personal Data is limited to authorized personnel and service providers with a legitimate business purpose.

While we strive to protect Your information, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.


Data Retention and Handling

We retain Personal Data only for as long as necessary to:

  • Provide and maintain our Service

  • Meet legal and regulatory requirements

  • Enforce agreements

  • Resolve disputes

  • Support business operations

When data is no longer required, it is securely deleted, anonymized, or archived in accordance with industry standards.

We do not retain SMS consent records, contact information, or communication logs longer than reasonably necessary.


Children’s Privacy

Our Service is not intended for individuals under the age of eighteen (18).

We do not knowingly collect Personal Data from anyone under 18. If a parent or guardian becomes aware that a minor has provided us with Personal Data, they should contact us immediately.

If we discover that we have collected Personal Data from an individual under 18, we will promptly delete such information.


Links to Other Websites

Our Service may contain links to third-party websites not operated by Us.

We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites.

We encourage You to review the Privacy Policy of every website You visit.


Regulatory and Messaging Compliance

We comply with applicable telecommunications, privacy, and data protection laws, including A2P 10DLC, TCPA, and CTIA guidelines.

All SMS and voice communications are sent only with proper user consent and maintained in accordance with industry standards.

Users may revoke consent at any time as described in this Policy.


Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

We will notify You of any changes by posting the new Policy on this page and updating the “Last updated” date.

We may also notify You via email and/or prominent notice on our Service.

You are advised to review this Policy periodically. Changes are effective when posted.

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